Discretion Brewing Leading the Charge

24 May

For the owners of Discretion Brewing in Santa Cruz, becoming a certified Green Business was a “no brainer”. We recently got to have a behind the scenes tour of one of the more popular local breweries in Santa Cruz and talked with co-owner Dustin Vereker. As Dustin noted, “We are extremely proud to be one of the first certified green breweries in California. We’ve worked hard and invested in sustainability programs and it feels great to have those efforts validated through the Green Business program!”

Breweries and tap rooms are one of the fastest growing sectors in California with 13+ in Santa Cruz County alone.

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Gino’s Carco Santa Cruz: A Recruitment Champion!

8 Mar

If you’ve come to any Green Business events over the last 10+ years, you’ve likely had the pleasure of meeting Gino who owns Gino’s Carco Santa Cruz. Gino has a contagious smile and it’s hard not to feel inspired by his passion for the Green Business Program. On Earth Day 2004 at the Monterey Bay Area Green Business Program kick-off ceremony, Gino’s was honored to be the only business of its kind (local and statewide) to receive the first Certified Green Business Award.

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A Newly Certified Business Shares Thoughts on the Process & Motivation

26 Feb

We are excited to welcome Revolution Gym & Wellness to the Green Business Program! Revolution Gym & Wellness is a new neighborhood gym and wellness club in Watsonville. When Founder Logan Frahm, D.C. decided to bring his skills as a Chiropractic Doctor into a health club environment, he envisioned a high-energy, inspiring alternative to the  warehouse-style gyms across town. We chatted with Logan about his motivation to become certified and his experience having just gone through the process.

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Local Company Highlights Benefits of Getting Certified

26 Feb
We recently sat down with Leslie Capozzi from Totlcom, a telecommunications equipment supplier based in Watsonville. Totlcom is one of the largest IT companies serving Central and Northern California and have been in business for over 40 years. Here’s what Leslie shared about recently getting her company certified:
I practiced green business principles way before we got our business Totlcom certified.

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Tips from Santa Cruz County’s First Green Business

11 Feb

The Shadowbrook has been a favorite and world-famous restaurant destination since 1947. And though its roots are a log cabin built some time during the early 1920’s and though much of the facility today is ‘vintage’ post-war construction the restaurant has been most progressive and modern when it comes to green business practices. In fact, Shadowbrook was the very first business in Santa Cruz County to earn the Green Business designation.

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Community Leaders and the First Green Certified Bike Shop in Santa Cruz County

25 Oct

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Like many of our Green Businesses, Scotts Valley Cycle Sport owners were motivated to become Certified because of their involvement in their community. They are currently the only certified bike shop in all of Santa Cruz County. When I asked owners Andrew and Brittany Cavaletto why they wanted to green their operations, they linked it back to their lifestyle.

“We are already in a business where we try to ride a bike as much as we can, saving gas, preventing pollution, all that.

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Q&A with Monterey Green Hotel the InterContinental

25 Jul

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Intercontinental, The Clement Monterey is a 208 room hotel in Monterey located at 750 Cannery Row that opened in the Spring of 2008 and has been a green business since 2009. From January to July of 2016, they have had 38,000 visitors, and diverted 44,500 pounds of compost, 36,500 lbs of mixed recyclables plus 13,500 lbs of cardboard. Due to their extensive commitment to environmental protection, we took a moment to chat with Richard Julian, the Purchasing Manager at the hotel, to discuss a bit about what being a Green Business (GB) means to them.

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New Leaf Community Markets Renews Green

12 Apr

New Leaf Community Markets recently recertified all of their Santa Cruz County stores as Green Businesses. New Leaf is proud to be the first grocer in the county to be certified as a Green Business. They continue to push the envelope by finding additional ways to improve their operations and service to the community to make them even more sustainable and eco-friendly.

The Santa Cruz County’s Green Business Certification Program  was designed to encourage businesses to meet and exceed environmental standards, while conserving natural resources.

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Q&A with the Ultimate Recycler

27 Feb

IMG_3038_cropThis quarter’s featured business is Ed’s Alloy Recycling in Watsonville. Ed came to the U.S. from Argentina in 1985 after winning a lottery that granted him a visa to live and work here permanently.

A natural entrepreneur, Ed had been a vegetable seller in Argentina, but wanted to try something different here. Through a friend, he learned the business of auto parts scavenging and now owns Ed’s Alloy Recycling in Watsonville, where he collects over 10 to 50 tons of metal a month.

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Healthcare Going Green – Palo Alto Medical Foundation

20 Nov

The Santa Cruz County’s Green Business Certification Program is an incentive-based program designed to encourage businesses to meet and exceed environmental standards, while conserving natural resources. Every year, the County Board of Supervisors recognizes those businesses that have gone above and beyond to meet the criteria to become a certified Green Business.

SH_ABSMC_2lines_clr_rgb_live_typeThe Palo Alto Medical Foundation (PAMF), part of Sutter Health, is one of those businesses. PAMF has been recognized as one of the top places to work and leading health care organizations in the Bay Area.

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