The Story of Stuff is an animated film created by Annie Leonard. She teaches us all of how “things” are created and the embodied energy it’s involved in creating all those “things.” The creator takes us on a ride from extraction through sale, use and disposal, and how it all affects us and our communities. The Story of Stuff is a great wake up call to help us understand the underside of production and consumption in a very easy manner of fact that it is hard not to change our habits on over consumption.
One of the hardest areas to “green” in a business can be the employee commute. Employees may feel strongly about the convenience of driving. They may not want to share private time outside of work with others in a carpool, or spend extra time on mass transit. To reduce emissions produced by a company, and move it towards greener commuting, incentives are an excellent strategy.
To design an incentive program, first identify the alternative transportation options that employees prefer.